Scale Your Business with the Power of Emails
Your email list represents the followers that are most likely to become your coaching clients. Nurture them with email sequences and email newsletters designed to deepen your relationship and sell your coaching course.
Delight Your Email List with Engaging, Personality-Filled Emails
Email writing is an art. Emails need to be actionable and packed full of value. They need to allow your most loyal followers to connect with you on a deeper level, without rambling on for pages. Writing good emails is a completely different skill set from writing good content. You need to do a lot more in a lot fewer words. That’s why coaches outsource email writing to copywriters as soon as they can.
Signs It’s Time to Outsource Your Email Writing
Outsourcing business-critical tasks is necessary to grow your business. It also gives you a lot more time to focus on coaching and developing new coaching resources instead of getting caught up with the day-to-day admin. Here are some signs it’s time to hire someone to write the emails for your coaching business.
- I want to write my regular nurture emails, but I need someone to help me with the strategic stuff like welcome sequences and sales emails
- My email open rates and engagement are in the toilet, I could use help with everything from strategy to writing emails
- I just don’t know what to write for my email newsletters, it’s just an extra piece of content and I’m already tapped out for content ideas!
- Other coaches seem to have engaged email lists and their email list is a major source of income, I want that!
- I put a lot of work into creating a lead magnet so I could build an email following and now I have no idea what to email them about
- My email has no strategy, I feel like they’re just holding pace rather than having any sort of role in my business
- When I write emails, I just feel like I’m shouting into the void
- My VA writes great email newsletters, but I need help with the important emails
If you have found yourself thinking any of those things, then you could use the help of a copywriter to write emails that will move the needle in your coaching business.
Emails that Make You Money
Your email list is full of the people who are most likely to buy from you; they signed up for your email list because they want more access to what you’re offering. But they’re not going to buy if you don’t actually sell to them. There are ways to sell in your welcome sequence, email newsletters, and even your process emails while still deepening the relationship you are building with your email list. It’s not an either-or situation.
Email Writing Services for Coaches
Harness the power of email by hiring a copywriter to write coaching business-scaling emails. Strategy is the most important part of writing emails, so we spend a lot of time talking email strategy with you. Here are the types of emails we can write for your business.
Nurture Emails
Nurture emails are relationship-building emails that help you to deepen the connection you have with the people on your email list. We will turn stories from your life into actionable advice filled with sprinkles of personality. Your coaching clients get to know you as a coach and see if you have the expertise to help them and the personality to make working with you enjoyable.
£200 per email
Contact us to discuss emails that nurture your email list to coaching clients.
Marketing Emails
Market your coaching program to an email list full of people chomping at the bit to work with you. We will write emails that show what your coaching clients stand to gain from working with you without shoving your course down their throats. We encourage you to tap into as much of our knowledge as you need.
£250 per email or £600 for a 3-email sales sequence
Contact us to discuss sales emails or cold emails for your coaching business.
Email Sequences
Email sequences achieve things that can’t be done in just one email. A popular example is a welcome sequence. It starts the relationship with coaching clients off on the right foot and introduces them to what you do and the various ways they can work with you. We absolutely recommend talking up your coaching course (yes, selling them) in your welcome sequence because your clients are the warmest and most engaged with your coaching.
£500 for a 3-email sequence
Contact us to discuss email sequences for your business. We can provide custom quoting for larger email sequences if you need.
5 Steps to Coaching Course Selling Emails
Wondering what working with us looks like? There are 5 steps from landing in our inbox to having your emails written and ready to send.
- Getting to Know You – Before any money changes hands, we like to get to know you and your coaching business. We’ll send you a questionnaire and then book a discovery call to check if we’re a good fit. Feel free to ask questions of us during this stage too.
- Strategy – Before we start writing any copy, we jump on a 60-minute strategy call so we can understand your coaching business. We want to know how you want your coaching clients to see your business and what you help them to achieve. We’ll also talk about how the emails will fit into your overall marketing strategy.
- Copy Creation – Kick back and relax; we’ve got it from here. We will work our magic writing emails that will take your coaching business to the next level. In next to no time, you’ll have your finished email copy.
- Delivery – Get excited; it is time to fall back in love with your coaching business. We’ll deliver your email copy and a resource to talk you through small changes that make a huge difference to your email strategy.
- Review – When we deliver your email copy, we will book you in for a review call so we can go through your feedback and make changes. Our packages include 3 rounds of revision, 1 via call and 2 via email. We’ll tell you more about that when we deliver your work. The partnership doesn’t end once we deliver your copy; we’ll always be here to answer questions.
About Dangerous Words Copywriting
Dangerous Words Copywriting is a boutique copywriting agency based in the UK. We help coaches improve the lives of more people by giving them the words that get people excited about their coaching courses. We have written over 400 pieces of copy in our collective 15 years of experience. Learn more about us on our About Page.