copywriting tips - Dangerous Words Copywriting

How to Make Your Lead Magnet Marketing More Effective

DW — Thu, 18 May 2023 08:00:00 +0000

We talk about lead magnets a lot here on our blog. It is one of our favourite services to offer because when used effectively, a lead magnet can be a very powerful tool to turn your followers into coaching clients. The effectiveness of your lead magnet is determined by two main factors: the quality of your lead magnet, and how you market your lead magnet.

Our lead magnet hub provides information about promoting your lead magnet and the marketing assets you need for your coaching lead magnet. Let’s take a look at how to market your lead magnet more effectively.

The post How to Make Your Lead Magnet Marketing More Effective first appeared on Dangerous Words Copywriting.

The post How to Make Your Lead Magnet Marketing More Effective appeared first on Dangerous Words Copywriting.

A Copywriter’s Thoughts on a Story Brand

DW — Mon, 06 Feb 2023 08:00:00 +0000

Some of the most common questions that we hear from our clients are, “Is a Story Brand right for my coaching business?” or “How do I create a Story Brand for my business?” As copywriters, we help our clients create a brand voice and marketing materials that connect with their dream clients. Here is our opinion on brand stories and story brands.

The post A Copywriter’s Thoughts on a Story Brand first appeared on Dangerous Words Copywriting.

The post A Copywriter’s Thoughts on a Story Brand appeared first on Dangerous Words Copywriting.

What Do I Send My Email List?

DW — Fri, 09 Dec 2022 08:00:00 +0000

You have put in the work to win over email subscribers, and now you have an email list full of dream coaching clients. When it comes time to write your first email (after your welcome sequence), you find yourself unsure of what to send your email list. The email lists you’re subscribed to seem to send you random personal stories or hourly sales emails leading up to a launch. The last thing you want to become is just another email that your subscribers ignore; you worked way too hard to build this email list in the first place.

The post What Do I Send My Email List? first appeared on Dangerous Words Copywriting.

The post What Do I Send My Email List? appeared first on Dangerous Words Copywriting.

Adjective Swaps to Make Your Copy More Interesting

DW — Fri, 02 Dec 2022 08:00:00 +0000

Do you feel like you use words like “great” or “awesome” too much? Use these adjective swaps to add some flavour to content and copy on even the blandest of topics.

The post Adjective Swaps to Make Your Copy More Interesting first appeared on Dangerous Words Copywriting.

The post Adjective Swaps to Make Your Copy More Interesting appeared first on Dangerous Words Copywriting.

How to Use Power Verbs to Spice Up Your Copy

DW — Mon, 28 Nov 2022 08:00:00 +0000

Not all words are created equal; some give more information than the standard verbs we use. Think of sprint vs run or beam instead of smile. Just by swapping a basic verb for a power verb, you give the reader more information about the emotions behind the action or the way the action is being carried out.

The post How to Use Power Verbs to Spice Up Your Copy first appeared on Dangerous Words Copywriting.

The post How to Use Power Verbs to Spice Up Your Copy appeared first on Dangerous Words Copywriting.

Everything You Need to Know About Value Propositions

DW — Wed, 23 Nov 2022 08:00:00 +0000

Your value proposition is the cornerstone of all the marketing you do for your coaching business (or any other kind of business). Whether you are DIYing your copy or hiring a copywriter, your value proposition is the foundation of all of your copy. Here's everything you need to know about value propositions as a business owner.

The post Everything You Need to Know About Value Propositions first appeared on Dangerous Words Copywriting.

The post Everything You Need to Know About Value Propositions appeared first on Dangerous Words Copywriting.

How to Write a Meta Description for SEO

DW — Mon, 09 May 2022 08:00:00 +0000

Want to know how a copywriter writes a meta description to boost SEO and get organic clicks from search engines?

The post How to Write a Meta Description for SEO first appeared on Dangerous Words Copywriting.

The post How to Write a Meta Description for SEO appeared first on Dangerous Words Copywriting.

Great Copywriting Focuses on the Client

DW — Mon, 24 Jan 2022 08:00:00 +0000

As experienced copywriters, we have worked with clients from all backgrounds and with a range of experience with copywriting, branding, and marketing. But there is one common mistake we see a lot of clients make.

Their copy focuses on their business, not what their business can do for their clients.

The post Great Copywriting Focuses on the Client first appeared on Dangerous Words Copywriting.

The post Great Copywriting Focuses on the Client appeared first on Dangerous Words Copywriting.