Talk About Your Business and Coaching Courses with Confidence
Get bio copy of differing lengths and scripts so you can promote your business no matter the situation. We’ll also create copy for your hero coaching courses so you can talk about them on podcasts and social media.
Giving You the Words to Talk About Your Coaching Business
As a business owner, you probably talk about your business a LOT. That’s how you let people know that you have a business, right? Simply letting people know your business exists isn’t enough to sign up new coaching clients and meet interesting people to partner with. You need to talk about your business in a way that captures attention and capitalises on that attention. Then you need to tell people how they can find out more.
Who We Work With
Talking about your coaching may seem like something you can do in your sleep, but can inspire people to work with you in anywhere from 3 written sentences to a 2-minute video? Here are some signs that our Talk About Your Business Package is right for you.
- I always feel put on the spot when someone asks me what I do
- My least favourite part of a podcast guest appearance is the start and the end when they ask me about my business and coaching services
- I feel like I have a good Instagram bio and a good About Page, but I don’t know what to prioritise when I need to write a bio of different lengths
- I’m currently writing a book, and I’m stumped on what to write for my About the Author page
- What’s the right balance to strike between talking about my accreditations and adding some personality? Do people really care what my Starbucks order is?
- I just feel so uncomfortable talking about myself
- I like to DIY my copy, but I could use some foundational pieces of copy to build upon
- My podcast appearances and guest post strategies are not translating to more coaching clients
- I have great written bios; I just struggle to remember what information I need to communicate when it comes to Instagram lives, podcast appearances, and spoken bios
- I’ve written loose scripts for talking about my business, but they don’t really sound like me
If you have found yourself thinking any of those things, then you could use the help of a copywriter to create foundational copy for any situation where you may be asked to talk about your business.
Foundational Copy for Coaches
Think of foundational copy a little bit like a template. Except, in this case, we’re creating a template tailored to your business and brand voice so you can talk about your business in any situation with just a few small tweaks. These pieces of foundational copy can help you talk about your business with confidence, even if you hate talking about yourself. We will write these pieces of copy specifically for you and your comfort levels so you can go from avoiding talking about yourself to confidently promoting your coaching programs without feeling icky about selling.
What’s Included
Our Talk About Your Business package includes:
- Multiple bios of different lengths. Some examples may be social media bios, landing page about sections, website About Page, guest posts, podcast guest appearances, and About the Author page in your books.
- Foundational copy for your main coaching programs and products so you can promote them with confidence.
- A resource that teaches you how to make small tweaks to tailor the copy to different situations or to address changes to your coaching programs.
The deliverables will feature a mixture of copy created for written and spoken formats. We will discuss your business and vision for the future to see what types of copy you need.
Talk About Your Business Package £400
Contact us today to talk about your business with confidence.
5 Steps Stand Between You and Confidence When Talking About Your Coaching Business
Wondering what working with us looks like? There are 5 steps from landing in our inbox to having the words to talk about your coaching business with confidence.
- Getting to Know You – Before any money changes hands, we like to get to know you and your coaching business. We’ll send you a questionnaire and then book a discovery call to check if we’re a good fit. Feel free to ask questions of us during this stage too.
- Strategy – Before we start writing any copy, we jump on a 60-minute strategy call so we can understand your coaching business. We want to know how you want your coaching clients to see your business and what you help them to achieve. In the strategy call, we will also discuss your backstory and why you are passionate about what you do.
- Copy Creation – Kick back and relax; we’ve got it from here. We will work our magic creating marketing assets to give you the confidence to talk about your coaching business and your hero programs.
- Delivery – Get excited; it is time to fall back in love with your coaching business. We’ll deliver your bio copy and scripts that allow you to talk about your business and coaching programs. You’ll also get a resource that helps you to tailor the copy and scripts to suit any situation.
- Review – When we deliver your talk about your business asset, we will book you in for a review call so we can go through your feedback and make changes. Our packages include 3 rounds of revision, 1 via call and 2 via email. We’ll tell you more about that when we deliver your work. The partnership doesn’t end once we deliver your copy; we’ll always be here to answer questions.
About Dangerous Words Copywriting
Dangerous Words Copywriting is a boutique copywriting agency based in the UK. We help coaches improve the lives of more people by giving them the words that get people excited about their coaching courses. We have written over 400 pieces of copy in our collective 15 years of experience. Learn more about us on our About Page.