Stop Looking to Other Coaches for Copy Inspo
Get copy that is authentically you!
Your clients have already seen the tired old fill-in-the-blank copy that every other coach has. It didn’t convince them to buy those coaches’ courses, so what makes you think it’ll get them excited about your coaching course?
This samesy coaching copy is BOR-ING. The great news is it offers you an opportunity to stand out and show that you’re a coach that does things differently. Get copy as fresh as your perspective across all areas of your business.
Copywriting Services for Coaches
Here’s how we can help your coaching business. Click the links below to read more about what’s included and view our portfolio.
Website Copy
What do you do before you spend hundreds or thousands on working with a coach or B2B business provider? If you answered Google the coach or business, then you’re not alone. Your website is a vital piece of your future coaching clients’ decision-making process. Let’s make sure you give them the information they need about your coaching services and who you are as a coach.
Landing Page Copy
Your ad or content has caught the eye of a prospective coaching client. Your landing page is where they go to decide if your coaching program is right for them. Not only, does your landing page copy need to inform your coaching clients, it needs to convince them too. That’s why good writing is not enough to create a high-converting landing page.
Lead Magnet
Fill your email list with ideal clients who value your expertise. A lead magnet is a marketing asset that will keep filling the start of your sales pipeline as long as you promote it. We can help you pick a topic that is valuable to your coaching clients and gives them a taste of your coaching skill. We will plan and write your lead magnet, landing page, and a 3-email welcome sequence to welcome coaching clients to your email list.
Email Copy
Your email list is your most loyal client base. They have signed up for more access to you. They have signed up to receive a freebie or low-cost offer from you. They have signed up to receive early notification of your new coaching courses or products. Your most loyal client base deserves more than a hastily written email about what you’ve been doing. Give them emails that nail the mix between more personal access and more value.
- Nurture emails
- Marketing emails
- Email sequences
Content for Coaches
Well-written blog content pulls the double duty of helping potential coaching clients find you in the first place and helping them get to know you. We can write thought-leadership articles and SEO articles that provide actionable coaching advice to your ideal clients. More importantly, we will help you to build the ever-important KLT (Know, Like, and Trust.)
Talk About Your Business
Talk about your coaching in the most compelling way, no matter what the circumstances. We will create boilerplate copy for your about page, social media bios, LinkedIn information, podcast talks, and even YouTube intros. We will provide you with the most compelling ways to talk about:
- Who you help
- How you help them
- Why you help them
Plus, the most compelling ways to talk about your hero coaching services across a range of formats.
Write Your Coaching Book
Non-fiction books offer many benefits for coaches. They are an additional income source, a way to reach more of your ideal clients, and a low-cost entry point to your coaching community. We offer ghostwriting services and book coaching to turn your book idea into a value-packed coaching book.
Coming Soon
Pick Our Brain Call
Do you like to order off-menu? A Pick Our Brain call allows you to book our time by the hour so you can get bespoke copywriting services for your business. Popular topics for Pick Our Brain calls are copy audits, strategy help, or a second opinion from a fellow business owner. Pick Our Brain calls are £199 per hour. We’ll ask some questions first so we can provide you with an estimate of how long you’ll need.
Copywriting Packages
Planning big things for your business and want to update large amounts of your copy at once? We have 3 coaching copy packages to transform your sales messaging and sweep coaching clients off their feet.
DIY Turbocharger
Some business owners love to be involved in every aspect of their business; we get it. We’ll lay down the psychology and sales expertise that create a solid foundation for your copy. Expect tailored sales messaging, taglines, product names, and offer creation all bundled with worksheets to help you improve your copywriting chops. Click the button to learn more about the DIY Turbocharger package.
Complete Copy for Coaches
You just want to get all your copy sorted so you never have to think about it again. We’ve got you! In this copywriting package, we create all the copy you need and all the copy you don’t realise you need for your coaching business. We’ll even through in alternative messaging and copy for seasonal promotions. Click the button to learn more about the Complete Copy for Coaches package.
The Perfect Launch
You just created a product that you are extremely proud of, so don’t shy away from giving it the publicity it deserves. We’ll give you the words to talk about it with confidence and create content plans to tease its launch. Click the button to learn more about The Perfect Launch package.
What Do Past Clients Say?
Master Your Sales Message in 5 Breezy Steps
Wondering what working with us looks like? It looks like a team of people working hard to set you up for success. There are 5 steps from landing in our inbox to having all of your sales messaging sorted.
- Getting to Know You – Before any money changes hands we like to get to know you and your coaching business. We’ll send you a questionnaire and then book a discovery call to check if we’re a good fit. Feel free to ask questions of us during this stage too.
- Strategy – Before we start writing any copy, we jump on a 60-minute strategy call so we can understand your vision. We want to know how you want your coaching clients to see your business and what you help them to achieve.
- Creation – Kick back and relax, we’ve got it from here. We will work our magic creating evergreen sales assets for your coaching business.
- Delivery – Get excited, it is time to fall back in love with your coaching business. We’ll deliver your brand spanking new copy and a complimentary resource to help you to use your copy effectively. The resource will include recommendations for designers and tips for sending traffic to your new marketing asset.
- Review – When we deliver your coaching copy, we will book you in for a review call so we can go through your feedback and make changes. Our packages include 3 rounds of revision, 1 via call and 2 via email. We’ll tell you more about that when we deliver your work. Once your copy is in place, we are happy to make additional tweaks before it goes live.