How to Make Your Lead Magnet Marketing More Effective
We talk about lead magnets a lot here on our blog. It is one of our favourite services to offer because when used effectively, a… Read More »How to Make Your Lead Magnet Marketing More Effective
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copywriting tips
A Copywriter’s Thoughts on a Story Brand
Some of the most common questions that we hear from our clients are, “Is a Story Brand right for my coaching business?” or “How do… Read More »A Copywriter’s Thoughts on a Story Brand
What Do I Send My Email List?
You have put in the work to win over email subscribers, and now you have an email list full of dream coaching clients. When it… Read More »What Do I Send My Email List?
Adjective Swaps to Make Your Copy More Interesting
Do you feel like you use words like “great” or “awesome” too much? Use these adjective swaps to add some flavour to content and copy… Read More »Adjective Swaps to Make Your Copy More Interesting
How to Use Power Verbs to Spice Up Your Copy
Not all words are created equal; some give more information than the standard verbs we use. Think of sprint vs run or beam instead of… Read More »How to Use Power Verbs to Spice Up Your Copy
Everything You Need to Know About Value Propositions
Your value proposition is the cornerstone of all the marketing you do for your coaching business (or any other kind of business). Whether you are… Read More »Everything You Need to Know About Value Propositions
How to Write a Meta Description for SEO
Want to know how a copywriter writes a meta description to boost SEO and get organic clicks from search engines?
Great Copywriting Focuses on the Client
As experienced copywriters, we have worked with clients from all backgrounds and with a range of experience with copywriting, branding, and marketing. But there is… Read More »Great Copywriting Focuses on the Client