Skip to content
Home » new business

new business

Marginal Gains for Coaching Businesses

  • by

January is a magical month where our thoughts are focused on the big changes we want to make for the coming year. We start the year as we mean to go on, full of inspiration for the amazing things that are just around the corner. The only problem is that it’s easy to fall into the trap of trying to pack a year’s worth of transformation in a single month. Then, by the time February rolls around, we’re burnt out and fall into our own ways. Marginal gains are the antidote.

A business owner winning a sale

Selling Should Be Win-Win

  • by

Do you know what’s the #1 sign that copy has been written by an amateur? It reads like a Go Fund Me page. And by that, we mean it reads like you’re asking your customers to do you a favour.

Many people start a business in order to make money; everyone knows that. But your business should solve a problem for your customers or provide something they need. Otherwise, why should they be willing to pay for what you sell?

open for business sign

Should I Register My Business Under My Home Address?

  • by

In the UK, unless you start your business as a sole trader, you need to register your business address with Companies House. This register is open to the public, and therefore, anyone can access your business address. It must be a physical address rather than a PO Box.

This is fine if you have a shopfront or physical location because you can just use that address. Someone will be there to handle any post, and someone showing up is no big deal. But what do you do if you run your startup from home?

How to Write a Business Plan

  • by

A business plan is a great way to get your vision for your company down on paper. Not only does it help you to lay out how you plan to achieve your goals, but it can help other people, like partners, executives, or even lenders, to understand your business better. Because they are so helpful to bring people and funds on board, a business plan needs to show the credibility of your business idea. It will address your USPs and how you plan to make a profit.

How to Avoid Burnout As a New Business Owner

  • by

Starting a business can be stressful. It feels like the weight of the world is on your shoulders because any success or failure is solely on your shoulders. You may be responsible for the livelihoods of employees as well as yourself. If you do not look after yourself properly, it is easy to burn yourself out. Here are some tips to prevent burnout as a new business owner.

How To Find Your Small Business’s USP

  • by

Having a USP that sets you apart from competitors is key to success in an ever-growing online business landscape. By prominently featuring your USPs, you are able to switch the customer’s focus to the value you provide rather than the price alone when they compare you with competitors. But what is your USP, and how do you figure out how to wield it to get your customers to buy from you?

Do I Need a Website For My Business?

  • by

While the vast majority of the world agrees that yes, you do need a website for your business, there seems to be a few people saying that it is okay to start a business and create a website later. This can be a tough topic to discuss as there are many different opinions out there as to how important a website is vs social media and what should come first. We will try and objectively discuss the various arguments so that you can make your own decision.

Automate The Process of Asking For Reviews and Testimonials

  • by

Reviews and testimonials are essential tools in building the trust of potential clients. Not only do they prove that your business is legit and you have worked with at least one client in the past, but they can also show the benefits people got from working with your business/buying your products. In short, a review or testimonial can be what is needed to help a reluctant client decide to purchase from your business. A 2017 study by Podium showed that 93% of customers read reviews before making a buying decision.

10 Essential Website Elements

  • by

You’re starting a new business and know your website needs to be fire. But how exactly do you achieve that? What pages and what elements does your new website need to have, and why are they important?

This article will help you plan out what your website needs to give you a helping hand while planning. Whether you are DIYing your website or hiring a copywriter and web developer, you need to ensure your website has these essential elements.

How to Choose a UK Business Entity: Pros and Cons of UK Business Entities

  • by

Choosing a business entity is one of the first decisions a new business owner will have to make, and it is a huge decision. The business entity you choose will impact the way your business is set up, the taxes you pay, your legal liability, and how much flexibility you have in the future. We recommend taking the time to think about your business goals, both short-term and long-term, before registering as a business.