You may be producing content for your business, but when does producing content become content marketing? Has your current social media content or blog content… Read More »What Is the Difference Between Producing Content and Content Marketing
So you are sick of staring at a blank Word document and want some help writing about your business. But you have concerns. After all,… Read More »What to Expect When Working With a Copywriter
In order to receive reviews and testimonials for your business, you need to ask for them. Only a handful of people will go and leave… Read More »How to Ask For Reviews and Testimonials
Do you know what’s the #1 sign that copy has been written by an amateur? It reads like a Go Fund Me page. And by… Read More »Selling Should Be Win-Win
Want to know how a copywriter writes a meta description to boost SEO and get organic clicks from search engines?
Recently, we wrote a piece for Copy For Everybody titled “Curate a Brand Voice That Sells.” It explained the importance of a brand voice cheat… Read More »Elements of a Brand Voice Cheat Sheet
Your website copy should be evergreen, meaning it should work for your business for years without needing more than a few tweaks. But, there are… Read More »6 Signs It’s Time to Update Your Website Copy
A question that comes up often when we speak to new clients is, do we have SEO expertise? This can be a difficult question to… Read More »How to Write For Better SEO
If you are listing a new item on Amazon, you want to create a product listing that:
a) Lands your product high in the search… Read More »How to Write Amazon Product Descriptions
This is something we need to remind ourselves of from time to time. We naturally want our business to be the best it can possibly… Read More »Stop Trying to Build a Perfect Business, Build a Working Business