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Do I Need a Website for My Coaching Business? Image shows someone looking at a website on their phone.

Do I Need a Website for My Coaching Business?

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One of the best things about starting a business today is that technology has almost completely decimated the barrier to entry. It is possible to start a coaching business for very little upfront capital, and you can start making money without the need for multiple systems and assets. We have seen coaches start their businesses on TikTok or marketplaces like Fiverr to bootstrap their startup. So you may be asking yourself do I need a website for my coaching business?

A copywriter working on a coach's sales copy. Image shows a woman drinking a hot beverage and working on her laptop.

Which Copywriting Service Do I Need First?

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You’re ready to level-up your coaching business and want to hire a copywriter to help you do so. The only problem is that copywriters offer so many different services; how can anyone choose which copywriting service they need first? Plus, how do you know what kind of impact each copywriting service will have on your coaching business? Here is how to prioritise copywriting services based on your business needs and what to expect from each service.

SEO For Coaches: How to Boost Your Coaching Blog’s Google Ranking

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SEO is seen as the holy grail of ways to find new coaching clients. While appearing in your ideal coaching client’s search results takes a little time and effort, it is well worth it in the long run. Once set up, it is a low-maintenance lead generation method that sends you prospects that are actively searching for advice in your area of expertise. In this post, we will teach you SEO basics that will have your coaching blog content climbing the Google rankings.

What Is a Case Study?

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Case studies are a popular form of social proof for service-based and SaaS businesses. Can they work for coaching businesses? If you’ve ever wondered if you needed a case study, then keep reading.

business launch

Why Your Last Launch Didn’t Sell Out

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You’ve put a lot of work into creating a coaching program that will change your coaching clients’ lives. It has been quite literally months in the making, and you are so excited to show your followers. Then launch day comes around, and… crickets!
You keep refreshing your stats, thinking there must be some sort of mistake. Barely anyone has visited your landing page, let alone purchased your course. Meanwhile, you’re seeing other coaches bragging about 6-figure launches and sticking hundreds of post-it notes with new client names on their walls. Why is their launch going so well while yours is flopping?

How to Use Power Verbs to Spice Up Your Copy

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Not all words are created equal; some give more information than the standard verbs we use. Think of sprint vs run or beam instead of smile. Just by swapping a basic verb for a power verb, you give the reader more information about the emotions behind the action or the way the action is being carried out.

coach counting their money from the value proposition

Everything You Need to Know About Value Propositions

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Your value proposition is the cornerstone of all the marketing you do for your coaching business (or any other kind of business). Whether you are DIYing your copy or hiring a copywriter, your value proposition is the foundation of all of your copy. Here’s everything you need to know about value propositions as a business owner.

Image of a website with a fast load speed

How to Check Your Website Load Speed

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There is nothing more frustrating than a webpage with a slow load speed. A website that loads a few seconds too slow can lead to you losing potential coaching clients. Your website loading speed is a key metric of your conversion rate.

someone holding a map or directory "why you need a sitemap"

How to Create a Sitemap for Your Website

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You may have seen sitemaps on other websites and wondered if you need one for your coaching website. A sitemap does improve your website SEO and makes things easier for human website visitors too. Let’s talk about how to create a website, what needs to be on your sitemap, and whether you need a sitemap for your coaching website.