Skip to content
Home » lead magnet

lead magnet

7 Ways to Drive Traffic to My Lead Magnet

  • by

A lead magnet can only convert followers into email subscribers if you send it traffic. The more email subscribers you want, the more traffic you need to send to your lead magnet. Here are 7 ways to drive traffic to your lead magnet in order to build a large email list.

Are Lead Magnets Worth It for Coaches?

  • by

Investing in a lead magnet for your coaching business requires you to spend money on something that does not directly make you money. It may raise a few questions like are lead magnets worth it and do lead magnets actually work? Let’s take a look at the benefits of lead magnets and how to make money from lead magnets.

A copywriter working on a coach's sales copy. Image shows a woman drinking a hot beverage and working on her laptop.

Which Copywriting Service Do I Need First?

  • by

You’re ready to level-up your coaching business and want to hire a copywriter to help you do so. The only problem is that copywriters offer so many different services; how can anyone choose which copywriting service they need first? Plus, how do you know what kind of impact each copywriting service will have on your coaching business? Here is how to prioritise copywriting services based on your business needs and what to expect from each service.

Does My Lead Magnet Need a Landing Page?

  • by

If you’re looking to hire a freelancer to create a lead magnet for your coaching business, you may see some packages that include a lead magnet landing page and some that don’t. Landing pages for paid products and coaching programs are common, but does your lead magnet need a landing page? What role does the landing page play for a free product?

Should I Have Multiple Lead Magnets for My Coaching Business? Image showing planning materials

Should I Have Multiple Lead Magnets?

  • by

Lead magnets for coaches can create powerful sales funnels that provide your coaching business with a constant supply of warm leads. But what happens if you have multiple areas of expertise? Should you have multiple lead magnets? Should you try and create a lead magnet that is appropriate for all areas of your coaching business?

In this article, we will take a look at the reasons why you should only have one lead magnet and why you may need multiple lead magnets.

coach creating an upsell offer for their lead magnet

Lead Magnet Upsell: The Pros and Cons of Low-Ticket Offers vs High-Ticket Offers

  • by

We’ve talked a lot about using your lead magnet to upsell to an offer that allows your ideal coaching clients to continue their progress. There are two options you can use as an upsell – a low-ticket offer or a high-ticket offer. There are a lot of factors involved in which would be best, let’s examine them.

The Role of a Lead Magnet in a Coaching Sales Funnel

  • by

In a past article, we discussed common types of sales funnels for coaching businesses – one of those being a lead magnet sales funnel. Let’s take an in-depth look into how a lead magnet sales funnel works and the role of the lead magnet in converting followers from freebie downloaders into paying coaching clients.

How to Make Your Lead Magnet Marketing More Effective

  • by

We talk about lead magnets a lot here on our blog. It is one of our favourite services to offer because when used effectively, a lead magnet can be a very powerful tool to turn your followers into coaching clients. The effectiveness of your lead magnet is determined by two main factors: the quality of your lead magnet, and how you market your lead magnet.

Our lead magnet hub provides information about promoting your lead magnet and the marketing assets you need for your coaching lead magnet. Let’s take a look at how to market your lead magnet more effectively.

How to Use a Lead Magnet to Promote Your Coaching Program

  • by

The primary purpose of your lead magnet is to build your email list, but you can also use your lead magnet to promote your coaching program. Wouldn’t it be great to sell your coaching program at the same time as filling your email list with future coaching clients? Read on to learn how to convert lead magnet downloads into coaching clients.

How Often Should I Update My Lead Magnet?

  • by

Now that you have a great lead magnet, you may be wondering if your lead magnet is something you can set and forget or if you need to do maintenance. The answer is you will need to update your lead magnet – even if it was written to be evergreen. In this article, we will look at how often to update your lead magnet and when it is time to retire your lead magnet.